Commercial real estate in Russia remains one of the most attractive areas for private and public investors in 2021. The professionals of the retail real estate and retail market will be brought together at the 18th International Exhibition and Forum MAPIC Russia. The event is a part of the MAPIC exhibitions family, the most recognized and respected industry project in the world, and a key event for the industry in Russia.

The exhibition and its business program will help you quickly and conveniently learn the market, get insights, draw your own conclusions, trace the prospects for the retail real estate and retail industry of the period when everyone is adjusting to force majeure factors, as well as new demands of consumers and society. Some companies have already confirmed their participation in the exhibition such as ADG Group, FortGroup, JLL Russia, MOL MENEGMENT GRUP, SITRAS, Chizhova Gallery, Hines, S.O.S. — DECORACE, MAXI Development, Mosaic SEC and others.

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What can MAPIC Russia 2021 offer?

Survival strategies in the modern market can no longer follow the usual patterns. All players — companies, specialists, structures — have to learn new methods of interaction with each other, a consumer and the environment. That environment gives the opportunity for professional communication and experience exchange, which is provided by a large industry exhibition MAPIC Russia 2021.

Leading Russian and international developers, franchising and management companies, advertising and marketing agencies, suppliers of equipment and business services for shopping centers will present their best objects and new projects at the exhibition. The event let retailers, developers, equipment suppliers, consultants and investors establish effective interaction with a professional target audience.

The diverse exposition of the exhibition 2021 will be complemented by a special zone — MAPIC Russia Retail Hub. It will present developments and projects from IT and Digital, marketing and design, equipment and services for retail. Innovative technologies and solutions are designed to optimize the business and to increase its efficiency.

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Business program

The key event of the MAPIC Russia 2021 business program is the Conference on Retail Real Estate. This is a traditional "lecture hall" for professionals to discuss issues from construction and technological to marketing, environmental and even psychological ones.

An important part will be the MAPIC Russia Awards. Organizers will award the most successful developers and retailers for their contribution to the development of the industry and the market.