IEAE+IGHE 2025 - international exhibition of consumer electronics and smart home appliances + international exhibition of home goods, gifts and festive products

From November 25 to 27, 2025, the International Electronics & Smart Appliances Expo (IEAE) will take place at the Timiryazev Center (6 Verkhnyaya Alley, Bld. 1, Moscow). It is one of the most anticipated events in the field of home appliances and consumer electronics.

At the same venue, the International Gifts & Housewares Expo (IGHE 2025) will be held simultaneously with IEAE. This format provides additional opportunities for participants, helping them optimize efforts in finding new partners and generating business ideas.

“We see a huge interest from Russian companies in establishing direct contacts with Chinese manufacturers. Our goal is to create a platform where participants can not only exchange business cards but also see the products, test them, and discuss partnerships in person,” noted Vsevolod Zlotnikov, Director of IEAE and IGHE Exhibitions in Russia.

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For the first time in Russia, IEAE was held last year, in 2024, in St. Petersburg. The event gathered 250 Chinese manufacturers and over 4,000 industry professionals. This year, the exhibition will take place in the capital, marking a new milestone in the project’s development. The exhibition area will cover about 5,000 sq. m, featuring products from more than 250 verified manufacturers.

FULL SPECTRUM OF THE ELECTRONICS AND APPLIANCES MARKET AT IEAE

• Consumer electronics — smartphones, tablets, headphones, accessories
• Home appliances — kitchen and climate equipment, cleaning and care systems
• Smart Home — IoT devices, sensors, control and security systems
• Wearable electronics — smartwatches, fitness trackers, health accessories
• Computers and gaming products — monitors, peripherals, gaming devices
• Automotive electronics and mobile accessories
• Health and ecology — energy-saving, eco-friendly, and wellness solutions

IEAE 2025 is focused on the B2B sector: buyers, distributors, wholesalers, representatives of retail chains, and online marketplaces. The main advantage of the exhibition is direct interaction between Russian and Chinese companies, which reduces costs and speeds up the contracting process.

«Today, businesses need not only to find a supplier but also to ensure reliability and product quality. IEAE offers exactly this opportunity — personal meetings, product demonstrations, and negotiations on-site», emphasized Mr. Chen Cantao, Chairman of Chaoyu Exhibition.

IEAE BUSINESS PROGRAM

The event program will include:

• Expert panels and round tables on consumer electronics trends
• Presentations of innovative products
• Matchmaking sessions — one-on-one meetings between suppliers and buyers
• Thematic workshops and presentations by participating companies

Key sessions:

– Panel discussion “Retail Market Overview: What to Expect in 2026?”
Participants will discuss how to forecast demand amid rapidly changing trends, determine fair pricing, identify growth points, and build competitive brands focused on evolving consumer needs.

– Session on importing from China.
Experts will share insights on the practical aspects of international financial transactions, logistics processes, and certification procedures. The discussion will also cover product labeling and customs clearance requirements, with special attention to risk management tools.

– Session “From Brick-and-Mortar to Marketplaces and Back.”
Specialists will examine whether offline retail remains viable, how profitable marketplaces continue to be, how to develop company websites, and what prospects live commerce holds for the future.

– Discussion “Trends and Consumer Patterns in the Home Electronics Segment.”
Speakers will review changes in consumer demand, the most popular product categories, and the technologies setting new market standards.

– Practical session dedicated to the specifics of importing home electronics, including certification, FSB notification, sanctions compliance, and the handling of dual-use goods.

– Case study analysis.
Participants will explore the full process — from product selection to sales on online marketplaces.

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IGHE 2025 IN MOSCOW: NEW BUSINESS OPPORTUNITIES IN HOME AND GIFT PRODUCTS

Simultaneously with IEAE, the International Gifts & Housewares Expo (IGHE 2025) will be held at the same venue. The exhibition will feature a wide range of home goods, kitchen accessories, gifts, and festive products.

IGHE is a well-known exhibition brand by Guangdong Chaoyue Exhibition (China). It provides a unique platform for international cooperation and exchange of best practices in the production and trade of home and gift products from reliable manufacturers and suppliers.

VARIETY OF PRODUCTS AND WIDE RANGE OF PARTICIPANTS AT IGHE

The exhibition will feature numerous high-quality products from Chinese manufacturers and suppliers with proven reliability and stable partnerships.

Main sections of IGHE:

• Home goods
• Kitchenware and accessories
• Gifts
• Festive products

Among the participating companies are Zhejiang Kuangdi Industry & Trade, Guangdong Wuyu Technology Industry, Jieyang City Kaixuan Stainless Steel Industrial, Chaozhou Chao’an Hongfa Hardware, Kunta Hardware Products, Guangdong Allnice Hardware Industrial, and many others.

IGHE BUSINESS PROGRAM AND NEW OPPORTUNITIES

The focus of the joint exhibitions IGHE 2025 / IEAE 2025 will be on the topic “How to Develop Business in Cooperation with Foreign Suppliers under Modern Conditions.” Leading experts will share insights on financial, logistical, and marketing aspects of cooperation, specifics of certification and labeling, and provide up-to-date analytical data.

– Case study analysis.
Participants will examine marketing strategies for home goods, explore the choice of digital sales channels, the specifics of cooperation with marketplaces, the creation and development of their own websites, pricing strategies, collaboration with bloggers, and other important aspects.

– Session “Gifts in the Era of Conscious Consumption: What Do People Give Today?”
The session will focus on current trends in consumer preferences.

– B2B meetings with leading Chinese manufacturers of home goods, gifts, souvenirs, consumer electronics, and household appliances. These meetings will provide a unique opportunity to personally meet suppliers, test their products, and discuss terms of mutually beneficial cooperation.

«Our exhibitors have a unique opportunity to communicate directly with Chinese suppliers to better understand the features and advantages of their products,” says Vsevolod Zlotnikov, Director of IEAE and IGHE Exhibitions in Russia. “They can check product quality right at the stands and make decisions on cooperation on the spot. This saves significant time and ultimately optimizes logistics and reduces costs».

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