Various products for brand promotion and strengthening are widely used in business. It does not matter whether we are talking about branded souvenirs, stationery and office products or contractors who make them — at the main specialized B2B exhibition of the promotional industry, gifts and souvenirs IPSA & PSI Russia 2021 in Russia, you will find opportunities to embody any of your ideas.

Maintaining relationships with customers and increasing their loyalty, finding new ones, telling about your product or service, positioning yourself in the market, and just doing something nice — IPSA & PSI Russia is an effective tool for solving such problems. In 2021, the event promises to be a key event in the promotional industry for personal meetings of suppliers and manufacturers with advertising agencies, corporate customers and distributors. It is worth visiting for:

• Evaluating and comparing products at stands live;
• Conducting personal meetings with partners and suppliers;
• Getting special offers and the best delivery conditions;
• Attending a specialized BTL conference.

A third of the participants will present their products at IPSA & PSI Russia 2021 for the first time, which means even more new impressions and discoveries for you!

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What will IPSA & PSI Russia 2021 present?

More than a hundred Russian and foreign participants will present their solutions in the following areas: materials for POS and BTL, branded souvenirs and gifts, stationery and office products, packaging. In addition, at the exhibition you will find contractors (for example, printing houses), as well as equipment and materials necessary for the promotional products’ production.

Impressions from the exhibition are good, emotions are positive, we are tired, but satisfied and joyful. We met with existing customers and demonstrated our products to new potential customers. In addition, we saw interesting novelties at the exhibition, and met suppliers.

Ekaterina Davydova,
Factory of advertising textiles "Fedor Sumkin"

Business program

As part of the IPSA & PSI Russia 2021 business program, it is planned to hold a Brand & Business BTL Conference for agencies, advertisers and suppliers. Each day of the conference will be devoted to the analysis and discussion of one specific topic:

• Day 1 (September 7): Promotions and sweepstakes, loyalty programs.
• Day 2 (September 8): Point of Sale (POS) Incentives and Merchandising.
• Day 3 (September 9): Event marketing.

Only real companies will participate in the work of the platform with their cases — those that can rightfully be called successful and effective.

You can visit the events of the IPSA & PSI Russia 2021 business program for free.

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