EFEA 2026 - eurasian event forum

From January 21 to 23, 2026, Saint Petersburg will host the 15th Eurasian Event Forum (EFEA), bringing together industry professionals, business tourism experts, and specialists in regional marketing.

The key theme of the forum is Chronicles of the Future. What will events of the yet-to-come eras look like?

Generation Alpha will soon become the architect of a new event reality — they’ve grown up in a universe of screens and neural networks, where everything is personalized and instant. The 15th Eurasian Event Forum invites you to look into the events of future eras, where familiar formats will give way to new possibilities and horizons.

What will we discuss at the forum?

• what types of events will interest the generation of the future,
• which forms of communication will feel natural to them,
• how technology will reshape information perception,
• what the geography of new projects will look like,
• and whether we are ready to create events that outpace time and space.

LEARN MORE ABOUT THE FORUM

EFEA 2026 is for those who create, promote, and transform events: organizers, marketers, venue representatives, regional teams, agencies, and the corporate sector.

What awaits you at the forum?

• Three days of deep immersion into the event industry with off-site sessions and master classes;
• Event EXPO showcasing new venues, technologies, and services;
• A Business Contact Exchange with pre-scheduled meetings and access to potential partners;
• The EFEA Awards, celebrating the best projects in the industry;
• The Buyers Track — a series of events for corporate clients with opportunities to meet contractors and inspect venues across Saint Petersburg;
• The NCB Lounge — a space for open conversation, ideas, and collaborations.

The business program includes:

• Off-site sessions and the opportunity to view business from different angles;
• General Assembly of the Russian Union of Exhibitions and Fairs (RUEF);
• Practical sessions in sales and marketing;
• Key discussions and insights from top speakers and market experts;
• General Assembly of the National Congress Bureau (NCB);
• The All-Russian Event Poster Competition — a creative contest for event industry professionals.

The 15th Eurasian Event Forum (EFEA) is an opportunity to gain in just three days a concentrated mix of knowledge, ideas, and professional connections that shape the industry

REGISTER TO ATTEND