Mediacult 2026 - forum exploring AI in marketing, brand development, advertising, media communications and creative industries

<p>Mediacult 2026 will take place on 21 November at the Radisson Blu hotel, 90/3 Leninsky Prospekt, Moscow. The forum will explore artificial intelligence in marketing, advertising, digital technology and media communications, focusing on practical ways to use AI for brand development, content creation and more effective campaigns. Discussions will also address quality, authorship and the limitations of AI tools.</p>

<p>The event is designed for brand teams, advertising and production agencies, media professionals, bloggers, influencers, social media and PR specialists, analysts, entrepreneurs and business leaders. Around 500 participants and 30 speakers are expected. Sessions across two stages will feature case studies, practical approaches and opportunities to exchange professional experience.</p>

<p>Key themes include the attention economy, AI in marketing and branding, creative partnerships and media influence. Speakers will examine how to measure sales rather than clicks, build communities, make brands visible in AI-generated answers, automate campaigns with AI agents, work with influencers and manage crisis communications. A dedicated session on Asian markets will cover market entry, localisation, local partnerships and regional media. The forum will conclude with the Mediacult Awards, recognising achievements in marketing, branded content, digital innovation and media projects.</p>

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