InterCHARM 2025 - international Exhibition for perfumery and Cosmetics Industry

InterCHARM 2025 is the major event of the year for the beauty industry representatives. In the autumn of 2025, the 32nd exhibition of the perfume and cosmetics industry will bring together more than 1,600 supplier companies and more than 80,000 beauty industry professionals and distributors. Manufacturers and suppliers from Russia, Belarus, Kazakhstan, Turkey, Korea, China, Thailand, UAE, Singapore, Iran, Romania, Pakistan, Israel, India and other countries will present their beauty products and technologies. Traditionally, InterCHARM will feature the following sectors:

• cosmetics and cosmetic medicine;
• equipment for salons, clinics and SPAs;
• goods for distribution;
• perfumery and fragrances;
• hairdressing;
• nail service;
• make-up;
• manufacturing and packaging;
• household chemicals;
• health products and dietary supplements.

Exhibit your products and technologies for beauty industry at InterCHARM 2025 and find customers and partners among beauty salons, masters, retailers and distributors!

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Why add InterCHARM 2025 to your calendar?

At InterCHARM 2025, beauty industry professionals will find thousands of brands - both completely new and long-standing bestsellers - as well as premieres of new products. It is here that you will see first-hand how future trends are born and new offers for beauty services, cosmetic and perfume companies and distribution emerge.

Moreover, visitors are traditionally welcomed to an extensive and rich program of events for both professionals and managers, which will feature dozens of master classes at the stands, open free podiums. The following tracks will be included:

Inspiration and wonders of artistry

• Open runway for hairdressers and stylists HairCHARM;
• Open runway for nail service artists NailCHARM;
• Open runway for makeup artists and stylists MakeupCHARM;
• Conference on aesthetic medicine;
• Perfume World.

How to do beauty-business

• Analytical business conference “Cosmetics in Russia”;
• Russian National Convention of Beauty Salons;
• Business cases for managers of beauty salons and clinics;
• Conference “How to Build a Beauty Brand”;
• Retail Connect program of negotiations between suppliers and retail chains.

Attending InterCHARM 2025 will offer you a 4-day full immersion in what you love, know and appreciate. Invest your time in improving your professional skills, meeting with new, profitable purchases, gaining new useful experience and find your unique niche in the rapidly changing world of consumer's beauty preferences!

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