The World of Trade Purchasing Center 2025 - 80 FMCG retailers from 9 countries sign contracts with suppliers
About the exhibition
For 15 years, this event has served as an effective platform for direct negotiations between FMCG suppliers and retailers from 9 countries. This year, around 80 retail chains from Kazakhstan, Russia, Uzbekistan, Belarus, Kyrgyzstan, Azerbaijan, Georgia, Tajikistan, and Armenia will take part in the negotiations.
This is not just an exhibition, but organized business meetings with buyers, where real decisions on cooperation and supply are made. Over 150 FMCG suppliers will hold negotiations during three days with more than 250 representatives of retail chains and distribution companies from different countries.
The event also includes the participation of suppliers of IT solutions, technologies, and equipment for the retail industry.
The format of the World of Trade Purchasing Center includes several key components:
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Individual B2B negotiations between FMCG suppliers and buyers from 9 different countries
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Congress “Central Asia Retail Shelf” with the participation of commercial directors, category managers, experts, and government representatives
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Expo zone, presented both in the form of exhibition stands and the special Trade World Hypermarket Zone — designed as real retail shelves where products are showcased as they would be in stores
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Industry award “Retailer’s Choice”, where retailers select the supplier whose product and partnership readiness proved most relevant
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Industry award “Supplier’s Choice”, where suppliers vote for the retail chain with which they held the most constructive negotiations
«We moved away from the format of random meetings. At the Trade World Procurement Center, everything is designed so that each meeting brings concrete results. All participants are decision-makers — both on the retailer and supplier side. Our goal is to ensure maximum practical value for all participants. Therefore, the sessions, speeches, and networking activities are focused on practice, knowledge-sharing, and real case studies», - emphasizes Elena Sargaldakova, organizer of the World of Trade Purchasing Center.
Participation for retailers and distributors is free, for suppliers — paid.
Contacts of the Organizing Committee: Mob/WhatsApp/Telegram +7 707 207 70 01, info@eximexpo.kz
Exhibition sections and exhibited products:
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