"Surovuy Piterskiy Forum XII" in St. Petersburg: 150+ reports on marketing, advertising and business promotion

#Digital-маркетинг #Social Media Marketing (SMM)#Marketing #Internet marketing #Marketing & advertising

On October 24–25, the “Suroviy Piterskiy Forum XII” will take place in St. Petersburg — a marketing forum focused on business promotion, digital marketing tools, and practical approaches to managing advertising budgets. Over two days, participants will attend more than 150 talks, connect with industry professionals, and discuss current marketing challenges.

From an SMM Forum to Business-Focused Marketing

Over the past ten years, the “Suroviy PiterskiyForum” has significantly expanded its scope. Today, the program covers not only SMM but also contextual advertising, SEO, marketplaces, artificial intelligence, Avito promotion, and other areas of digital marketing.

In 2026, the organizers have structured the program around business challenges rather than individual marketing tools for the first time. Participants will be able to choose sessions relevant to B2B and B2C companies, products, services, and local businesses.

The focus is on practical experience: how to evaluate the effectiveness of marketing campaigns, work with advertising channels and contractors, identify new growth opportunities, and avoid common mistakes. The program features real business cases and presentations from specialists who work with digital marketing tools on a daily basis.

150+ Practitioners and Real-World Cases

The forum’s speakers include Dmitry Rumyantsev, Sasha Chizhov, Anton Petrochenkov, Andrey Gavrikov, Yulia Trus, and other industry experts. More than 150 talks are scheduled as part of the business program.

One of the forum’s key objectives is to facilitate the exchange of practical experience between marketing professionals and business representatives. For business owners and executives, the event offers an opportunity to explore modern marketing tools, compare approaches to advertising management, and find ideas for addressing their own marketing challenges.

Networking Focused on Specific Goals

In addition to the business program, the forum offers a dedicated networking format. When purchasing a ticket, participants specify their networking goal — for example, finding a contractor or business partner, or exchanging professional experience. Based on this information, the system helps participants identify potentially valuable contacts.