Image and PR Articles

Выступление на конференции часто воспринимается как цель. Но если копнуть глубже, настоящая ценность начинается после того, как микрофон выключен. Именно за кулисами, в кулуарах, в общении с участниками и другими спикерами зарождаются самые мощные связи.

BPA Worldwide formed a working group of 15 representatives from all industry segments to address this issue and create reporting standards for digital events - Reporting Standards for Digital Events (RSDE)

Author and marketing strategist Ted Rubin discusses the concept of return on relationship and how exhibit managers can use social media to forge valuable new connections that will stand the test of time.

Amazon founder Jeff Bezos defines a personal brand as "what people say about you when you're not in the room." The plus is that you can influence these conversations - if you know exactly what you are and how to use it. Let's figure it out together. The Expomap team has selected 3 personal brand books.

In light of recent events, many event organizers are exploring new ways to bring people together. However, this is not uncharted territory. Many organizers have been using hybrid events for a long time. What is a hybrid event?

Our story provides certain unrealistic exhibitor’s expectations who will inevitably be disappointed, but the main issue is he will definitely blame the exhibition and the organizers.